12 December 2012
Category:
Email Marketing
Comments: 0

The Right Email for Better Holiday Sales

It’s the holiday season once again, the time of the year when there are eager consumers in the market searching the right gift for their loved ones. It’s your job to entice those people and get them to buy from you. How exactly can you do that? Well to start with, you can work on […]


12 December 2012
Category:
Email Marketing
Comments: 0

What’s in Store for Email Marketing after C-28?

Will Canada’s new law affect email marketing in UK? Upon the recommendation of the Task Force on Spam, the Government of Canada has passed Bill C-28, or the Fighting Internet and Wireless Spam Bill last December 2010, aiming to deter cybercrimes done through spam, including phishing, identity theft, and spyware in Canada. This Canadian Anti-Spam […]


28 November 2012
Category:
Email Marketing
Comments: 0

Back to Basics of Email Marketing

In recent years, email marketing has experienced resurgence in the online marketing industry. While many brands are focusing all their energies to social media marketing, tapping social media sites like Facebook, Twitter, and Pinterest to get user attention. Marketing data from several reputable analytical institutions revealed that email marketing has regained its rightful place in […]


22 November 2012
Category:
Email Marketing
Comments: 0

3 Lessons from Famous Viral Emails

In the age of social networking, where “shares,” “reblogs” and “retweets” determine what’s hip and what’s not, gone are the days when you and your friends would huddle around a Pentium 1 desktop and snicker at a forwarded email from your mom. It seems that viral emails have lost its spot as one of the […]


25 October 2012
Category:
Email Marketing
Comments: 0

How to Overcome Your Recipients’ Mental Filter for Spam

Almost every business is sending marketing emails, causing many subscribers to switch their spam filter on red alert. The truth is even if consumers have chosen to receive an email from you, that won’t guarantee that they will actually read it. Your subscribers most likely receive thousands of emails from companies apart from you. They […]


17 October 2012
Category:
Email Marketing
Comments: 0

Email Marketing isn’t Dead- Here are Facts to prove it

Google only became popular about 10 years ago, Facebook didn’t exist until 2006 and “social media” wasn’t a widely known concept until recently. All these things are barely new compared to email, which has been around since the ‘70s. In spite the changes in technology and advertising, email has remained a much reliable source of […]


4 October 2012
Category:
Email Marketing
Comments: 0

4 Lessons Email Designers Ought to Learn from the Responsive Web

You may not realize it, but there are many similarities when it comes to designing a mobile website and an email newsletter. Both of these platforms show usability challenges and are not ideal mediums for inserting a lot of text. Aside from that, both of their usual readers are fidgety and have short attention spans. […]


25 September 2012
Category:
Email Marketing
Comments: 0

Tips for Creating a Better Email Landing Page

An email based landing page can determine the success of your email marketing campaign. Ultimately, you want to convert all your subscribers and website visitors into customers. How? Well, you need a good-looking and well-written email landing page to begin with. Find out more about this genius marketing tool here. What is an Email Based […]


12 September 2012
Category:
Email Marketing
Comments: 0

How to Integrate and Promote Your Social Media Accounts through your Email

Have you ever wondered how some people get so many connections and comments on their social media accounts? Have you noticed how businesses and internet marketers promote their fanpages and profiles at the end of their email? Truth is, social media marketing, isn’t done through the social media websites alone. Facebook fan pages aren’t promoted […]


29 August 2012
Category:
Email Marketing
Comments: 0

Learn to Create a Newsletter not a Spam Mail

Company newsletters are important communications used to remind customers of your products and service. These newsletters should not look like junk emails that are sent to subscribers to lure them into buying something. A good email newsletter serves as a form of communication between the company and its clientele. Aside from products and sales, it […]

2 pages